AMA Coaches

Meet our NSA/AMA Coaching Team

The NSA/AMA Coaching Team was created in 2008 to provide coaching to UK organisations. All coaches on the scheme have passed desk-top screening and excelled in a demanding assessment centre. The NSA/AMA coaches are available on a day-basis rate – the hosting organisation manages the coach’s time to an established protocol. The advantage to organisations is that quality coaching is available at very encouraging rates and these rates include capped expenses so that budgets are sacrosanct.

Trish Brady

Dip. Perf. Coach (NCFE), Master Prac. NLP.

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John Bryans, Dip Coach (LCI)

John is an experienced coach and a member of the Association for Coaching, Chartered Management Institute and associate of the CIPD.  He is passionate about supporting managers and business teams through change and helping them excel. John adopts a pragmatic and intensely goal-orientated approach whilst remaining sensitive to the personal needs and issues confronting his clients.

Previously, John held senior human resource management roles – up to operating board level – across a wide range of industries including music, sports, media and publishing, as well as in public and third sector organisations. Throughout his corporate career he was responsible for delivering improved performance within complex, changing environments and leading multi-disciplinary teams.

Claire Chapman

Cert. Coach (NCFE), Dip. Coach (NCFE), Dip. Coach (OCN), ACC Coach (ICF), Assoc. Coach (CCI), Prac NLP (TPP)

Claire Chapman has 13 years people management experience in retail and financial services that she brings with her alongside her coaching experience and qualifications. Claire uses coaching as a method to create space for her clients to explore how they can reach their goals to realise their personal and professional potential by creating clarity, instilling a sense of Vision and Value, and focusing on how to move forwards with the right action. As a result of working with Claire clients have a renewed sense of clarity & purpose and are able to refocus to achieve their results.

David Hinde, Coach (TLT), M.AoC.

David brings over twenty years of business experience to his coaching, working with organisations such as the BBC, Deloitte & Touche and Mars. Over the last six years he has specialised in using coaching techniques and established, management ‘best practices’ to bring about major performance improvements. He is an accredited coach, a management trainer and writes regularly on the subject of management performance.

Katherine Long

Advanced Dip. Coaching/Mentoring (OCM), APEL Level 7 (EMCC), Cert Mediation, CPD credited coach via Solicitors Regulation Authority, Member EMCC

Katherine Long impressive expertise includes coach development and supervision, facilitation, and coaching for intercultural competences. She particularly enjoys working with individuals or teams who are or, who aspire to be, change-agents within their organisation or in their community – by helping them to achieve clarity and alignment to their sense of purpose, and confidence in utilising their unique combination of personality, values, skills and experience.

Julia Menaul

Advanced Professional Diploma in Executive Coaching (Leeds Metro University), Association for Coaching Accredited Coach and Certified Coach Supervisor. Northwest AC Co-Coaching Forum Facilitator.

Julia has extensive experience with managers across all sectors and likes to work with senior managers on their people-challenges. She has been described as inspiring, motivational and energetic in her approach.

Julia likes to help people to make transformational shifts in their thinking and behaviour and is often employed to help people be more confident, improve self esteem, handle difficult communications and plan career transitions. Her coaching is a mix of sporting, business and therapy models with a large emphasis on the psychological underpinnings to coaching.

One of her clients said “I wanted a coach who was not too touchy-feely but not too high powered either and Julia fitted the bill exactly!”

Jacky Pratt, DipNMC, PECI, CIAC (Accredited Interactive Coach), B.Sc(Hons)

Jacky has a diploma in life and executive coaching and is accredited by the European Coaching Institute. Her focus is on helping people take action to do the things they want to do but which don’t seem to get done. Jacky acts as a sounding board, helping people to move forward pro-actively and effectively and she encourages people to avoid regrets tomorrow caused by lack of action today. She has a particular passion for helping people to value the differences between each other, leading to improved relationships. She spent 23 years in IT consultancy, and has much experience of project management, e-learning development and systems design, gained at companies such as British Airways, BP, PricewaterhouseCoopers and GE Capital.

A client commented: “I’ve been working with Jacky over a two year period.  Often in small bursts of activity or when a particular issue arises. She is an excellent coach – cheerful, intelligent, widely read, human and effective in stimulating change. I would recommend her to anyone.” Managing Director, TV Production company.

Lisa Rossetti

MA (Coaching; Chester U), Accredited Coach (ACC), Cert. Coach (Forton Group), Cert. Co-active Coaching (ICF/ACTP), Cert. Coach (NCFE)

Lisa Rossetti is a qualified and highly experienced coach, based in the North West.  She provides coaching and development services to both professional people and teams. She works in the UK and internationally.

Professional individuals work with Lisa to create a better balance for their professional and personal lives, and to step into new careers or leadership with confidence.

Lisa is additionally accredited with the International Coach Federation, a Member of the Institute of Career Guidance and a Member of the Association for Coaching.

Jayne Sharples, Dip.Coach (OCN)

Jayne has a diploma in coaching practice and is Director (Education sector) at AMA. She is a thought-provoking coach, providing challenge to enable higher levels of performance and creative solutions. Jayne’s previous professional experience includes senior sales, marketing and management roles in both public and private sector organisations.

Sue Stafford, Cert. Coaching/Mentoring (Oxford-Brookes)

Post graduate Certificate in Coaching and Mentoring – Oxford Brookes (2006)
NLP practitioner
Member of Association for Coaching (MAC)
East Midlands AC co-coaching forum facilitator
Post graduate Certificate in coaching supervision

Rob Watling, Cert. Coach (BBC), Cert. Perf. Coach (CfC), Accredited Coach (BBC)

Rob has over 30 years management experience in a wide range of settings. He has coached leaders and senior managers at the BBC, the United Nations, NHS, the University of Nottingham, Great Ormond Street, FPM, ACTSA, Amnesty International and a range of private clients.
Rob’s coaching style is creative, supportive and non-judgmental. He encourages his clients to challenge themselves professionally and personally so that they can use the coaching relationship to achieve new levels of  ’personal best’ performance.