• The process, language and the interpretive demands on the learner must be appropriate to them.
• Remaining committed to web-based learning is more of a challenge to those who like to work near others.
• Make sure there are milestones and to congratulate learners when they move to a new module/unit after successfully completing their previous one

Learn more about established e-learning journeys for skills and knowldege development at the AMACS website.

Angus McLeod Associates announces that we are managing the customer-corporate access to web-based learning journeys offered by The AMA Coaching School. The AMA Coaching School is open to the general public and hence Angus McLeod Associates is best placed to manage their corporate accounts. We are set-up for bulk sign-up of cohorts, en masse, giving organizations the benefits of supported, blended learning-journeys, based on the web. This is expected to be of special interest to multi-nationals with executives travelling the globe and working in different countries. With an upturn in e-learning in the year 2009-2010 (54% of respondents increasing their corporate e-learning provision, CIPD) this new venture will be of significant interest. Discussions about foreign-language translations and new e-learning courses to support corporate needs are already on-going.

“Although many firms are still struggling in the private sector, and some are still reining in spending on training, the picture has picked up since last year. Not only have we seen learning and development being prioritised more in the recent recession than in previous ones, we’re also seeing a strong bounce back from firms recognising that investing in skills is the best way of capitalising on recovery.
“With the full impact of the spending cuts yet to be felt in the public sector, maintaining support for employee development by linking it to organisational change is essential if organisations are to steer through these uncertain and challenging times”.

The CIPD report cited also says that of all Learning and training Development interventions, e-learning has made the largest gain with 62% of respondents increasing their use of e-learning in the year to 2010 in a period in which a majority of organisations spent less. The swing to e-learning procurement has INCREASED by 54% in the year 2009-2010 as part of the reduction strategy for ‘learning & development’ spends in organisations.

With experience of supplying applied-learning journey programmes for 20,000 people since 2004, Angus McLeod says, “Most e-learning is tick-box and is useful for increased ‘understanding’ or measuring that understanding as a snap-shot in time. Where we differ is in supplying applied learning that is practical, blended activity-centred learning for which practical application and reflective-practice is required in order to complete assessments. This means that learners can be stimulated by a whole host of activities:

• reading
• researching
• applying at work
• observing others
• watching video tutorials
• participating in webinars
• attending small-group tutorial sessions, or
• meeting and learning with other in an online community”.

AMA objectives remain the same, to stimulate behavioural and performance competences that are observable and therefore measurable. For that, practical experience and blended-learning in our programmes are absolute.

Perhaps we now need a new name for these offerings as they are at variance with the bulk of e-learning on offer! Suggestions anyone?!